Effective “Press” and “Media” pages
Your site can probably do more to serve journalists, bloggers, reporters, and promoters. An often-overlooked page for smaller- and medium-sized websites is a Press or Media page. Why not make it easier for people to write about your products, people, company, or services?
I’ve written a new Playbook article about Press & Media pages, covering the following:
- Typical audience
- Recommended information to include
- Linking to the Press page
- Examples of effective Press & Media pages
2015’s best Press and Media page examples
I looked up various companies’ press pages, and these are the ones that I decided to include in the current version of the article.